Saturday, June 18, 2011

Measuring Facebook's Value

Investment U submits:

By Justin Dove

It's no secret that Facebook is the most anticipated IPO since Google (GOOG) went public in 2004.

CNBC's Kate Kelly heightened that anticipation with her article on Monday. Kelly claimed that Facebook was likely to go public in the first quarter of 2012 and that the valuation could top $100 billion, no typo.

Part of her reasoning for early 2012 was the "500 rule." It's a rule that is a part of the 1934 Securities Exchange Act. It basically mandates that if any company reaches 500 private shareholders, the company must publicize the financial records. Most companies that reach this point just go public because they are releasing financials to the public anyway.

While there is talk of the SEC extending this rule to 1,000 investors, in all likelihood Facebook will be going public sooner rather than later. As Facebook COO Sheryl Sandberg said last month, Facebook


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